How this company reduced 30% of bad leads by transforming from Pay…
*This story covers the NextBillion.ai pricing revamp from the Pay-as-you-go pricing model to the Bundled Pricing model. Very few factors…
*This story covers the NextBillion.ai pricing revamp from the Pay-as-you-go pricing model to the Bundled Pricing model. Very few factors…
“26% of high intent users visit B2B Pricing page on a website.” Most founders create their first pricing model based…
As an organization, start exploring the potential of Outbound channels to generate leads and expand their client base. Understanding that…
Data management is the strategic art of collecting, organizing, and utilizing data to fuel marketing initiatives. Think of it as…
“Human beings like to discover and achieve things without help; we feel more satisfied when we do something new without…
![9 steps to create a Sales Battle Card [+6 Free templates]](https://nextvant.com/wp-content/uploads/2026/02/9-steps-to-create-a-Sales-Battle-Card-6-Free-templates-NextVant-300x240.jpg)
In the ever-evolving landscape of modern business, a timeless concept has adapted with the times – Battle Cards. While they…
“Large enterprise customers – at some point in their lifecycle – want to have a direct engagement with the PLG…
The marketing strategy for any business revolves around content – a lot of content, Top-of-the-funnel, Middle-of-the-funnel, Bottom-of-the-funnel, Sales enablement, customer…
When do you know when to Pivot? And When do you know you’re almost there and need to persevere more?…
“Every single company in the world should be an email marketing company” – Gary Vaynerchuk. But does that hold when reaching…
B2C companies often prioritize emotive and narrative-driven messaging to resonate with their customers’ needs, desires, and aspirations. B2B messaging is…
Product Marketing Managers (PMM) are crucial in bridging the gap between product and marketing. However, there often needs to be…
As the calendar flips to new pages. And we enter the first month of a new year. SaaS companies across…
Imagine this: a company, much like yours, increases its sales conversions by an astounding 30% within a quarter. The secret?…
Imagine if each search query on the web is a key to the door with a specific tailor-made solution. This…
The dazzling success stories of tech giants like Google, Amazon, and Facebook cast long shadows. Many startups try to copy…
At the heart of Amazon’s success is a concept known as the Amazon Flywheel. It’s a strategy that revolves around…
Crafting an ICP is Challenging Particularly for marketers at startups in growth phases. The constantly shifting market and emerging competitors complicate pinpointing the…
Imagine you’re at a bustling cafe and overhear someone at the following table talking about how they can’t find the…
As a B2B marketer working on generating more leads for our business, most of us bank on cold emailing campaigns.…
When did you last buy a retail product without any discount? Discount wars are what keep retail companies afloat a…
In a world obsessed with novelty, we tend to confuse noise with progress. We reward speed, volume, and constant motion.…